Location: Cape Town, Western Cape
Job Type: Permanent
Closing Date: 13 March 2026
Division: Marketing and Subscriptions
Company: Media24
About Media24
Media24 is one of South Africa’s largest media companies, delivering leading digital news platforms, magazines, newspapers, and book publishing services. As part of the global technology and media group Naspers, Media24 operates some of the country’s most trusted digital brands.
One of its flagship digital platforms is Netwerk24, a leading Afrikaans digital news subscription service that delivers premium journalism and content to readers across South Africa.
The organization is currently seeking a CRM & Marketing Coordinator to help drive innovative digital marketing campaigns and improve subscriber acquisition and engagement.
Position Overview
The CRM & Marketing Coordinator will play a vital role in executing and optimizing marketing campaigns across customer relationship management (CRM) platforms and digital channels.
This role focuses on supporting the growth of Netwerk24 through targeted campaigns, audience segmentation, and content marketing initiatives designed to increase subscriber acquisition, retention, and customer loyalty.
The successful candidate will work closely with editorial teams, marketing specialists, and designers to create compelling campaigns that connect with audiences.
Key Responsibilities
As the CRM & Marketing Coordinator, your responsibilities will include:
- Collaborating closely with editorial teams to align marketing campaigns with content strategies
- Managing the campaign calendar and coordinating digital marketing initiatives across multiple platforms
- Planning, creating, and optimizing campaigns designed to drive subscription growth and engagement
- Brainstorming innovative marketing and promotional campaigns
- Segmenting audiences and targeting them with personalised marketing messages
- Contributing to creative copywriting and campaign design concepts
- Maintaining an overview of upcoming campaigns and preparing marketing assets
- Developing email campaigns, marketing content, and promotional blurbs
- Supporting UX and UI screen content for digital platforms
- Creating social media content for marketing and commercial purposes
Minimum Requirements
Applicants interested in this role should meet the following criteria:
- A Bachelor’s degree in Marketing, Journalism, Languages, Communications, or a related field
- At least 4 years of experience in online content management or digital marketing
- Experience working in publishing, media, marketing, or related industries
- Excellent copywriting and content creation skills
- Strong attention to detail and organisational ability
Technical Skills & Tools
Successful candidates should ideally have experience with the following tools:
- CRM and marketing automation platforms
- Braze
- Adobe Creative Cloud
- Canva
- Microsoft Office
Proficiency in Afrikaans will be considered an advantage due to the audience of Netwerk24.
Core Competencies
The ideal candidate should demonstrate:
- Strong creative thinking and marketing strategy skills
- A passion for digital design and content marketing
- A customer-focused approach to campaign planning
- Ability to work independently and meet deadlines
- Strong collaboration and communication skills
- Proactive problem-solving abilities
Why Join Media24?
Working with Media24 offers exciting opportunities in South Africa’s evolving digital media industry.
Benefits include:
- A fast-paced and innovative digital media environment
- Opportunities to work on leading subscription-based digital platforms
- Collaboration with experienced editorial and marketing professionals
- Competitive salary and company benefits
- Opportunities for career growth in digital marketing and media
POPIA Compliance
By applying for this position, you consent to the processing of your personal information in accordance with the Protection of Personal Information Act (POPIA). All information will be used strictly for recruitment purposes.
How to Apply
Candidates who meet the requirements are encouraged to apply via the official Media24 careers portal.
Apply here:
Apply for the CRM & Marketing Coordinator Job
OR APPLY HERE
Closing Date: 13 March 2026
Only shortlisted candidates will be contacted. If you do not receive feedback within two weeks after the closing date, please consider your application unsuccessful.
Preference will be given to suitable candidates from designated groups in accordance with Media24’s employment equity policy.
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